An 8-week signature program designed for #bossbabes to rock it.

Ready to stop struggling with what to write for your blogs, newsletters, social media posts, and more?
Want to figure out how to stand apart from your competition in a way that feels right for you and your audience — especially in the online world?

It's time to finally feel confident with your authentic voice and genuine story to get the most engagement and conversion! With my signature program, you'll finally learn how to tell your brand story beautifully in all marketing mediums, including everything from sales pitches to interviews, and seen in front of thousands of ideal clients through organic and ongoing reach.


  • A customized brand story to be used in all your marketing communications.
  • Understand how to talk to your ideal customers, so you can convert them into devoted – and paying – fans!
  • A press kit to pitch to different publications & podcast to score interviews that establish you as an expert.
  • Plug & play templates for pitch letters.
  • Coaching on what to say for live interviews.


"Storify Your Sales Funnel"

Get a customized strategic plan with plug & play templates to create evergreen sales funnels that can nurture your ideal clients and generate passive income! (Valued at $1149)


2 key components:

Judy Tsuei

Part 1: Express Yourself Authentically

If you...

  • Are a business owner struggling with the right words to differentiate yourself,
  • Don't know how to express yourself authentically that feels right for YOU and YOUR audience,
  • Are amazing at what you do, but you're not getting the right clients to achieve a greater level of financial success in your business,
  • Can't communicate the value of what you're offering to get people to say, "F-YEAH!" when you make any offer,
  • Are unclear on your core heroine's story, so you don't know what journey to take your clients on,
  • Or, are wasting time struggling with Facebook, Instagram, or blog posts, because you have no idea what to write or how to say it, then...

This program is for you!

Judy Tsuei writer

Part 2: Big Impact Marketing, PR, Promotions

If you...

  • Are having a hard time growing your business, because you're not getting seen and not enough people know what you do,
  • Aren't quite confident when you pitch to media for more exposure,
  • Aren't capturing or converting any press or exposure you do get!
  • Are an introverted entrepreneur, so it's tough to share or show up in Facebook Lives, interviews, or on camera.
  • Want to further establish yourself as a premier expert in your field,
  • Are truly ready up-level your business in a big way, then...

This program is for you!

**Psst... you'll need about 10 minutes to fill out this application form.

Program Structure

Judy Tsuei Coach

Week 1 — Your Heroine's Journey Attracts Ideal Clients

We craft the core stories you need to create an epic brand, ones that your ideal clients absolutely identify themselves with, so they know YOU are their person! You'll learn the framework for your Heroine's Journey, Stories Outside the Frame, and Testimonials That Sell and discover how to use variations of these core stories for website, social, and marketing materials that help address objections for your clients before you even chat with them!

Week 2 — Find the Right Words to Stand Out in a Saturated Market

Even though you have a unique approach to your business, there's a saturated market for what you're doing. The most effective way to differentiate yourself, to build that essential "know-like-trust" factor, and to convey your stand-out features is through your authentic stories. Know exactly what to convey on your website with the right calls-to-action to drive your ideal clients to contact you!

Week 3 — Are You Conveying Your Premium Value?

If you're not achieving a greater level of financial success with a steady stream of clients, you're not expressing your premium value in a compelling way that gets clients to convert to what you're offering. You'll learn how to use your story from sales pitches to livestreams to any conversation, so that people are ready to invest in a big way!

Week 4 — Implementation & Editing

We'll work through a shared Trello board and you'll have Voxer access to me, so that we can implement and edit what you've learned over the past three weeks.

Week 5 — Create Your "Yes, We'll Book You!" Press Kit

Consider this your secret PR weapon! You'll learn how to craft a compelling press kit to send into the world to help you get booked for regional, national, and global exposure from podcast interviews to speaking engagements, and more. Create amazing impact AND save time with your professional #BossBabe Press Kit at the ready.

Week 6 — It's Time to Get Seen

We'll work together to craft a personalized pitch letter that you can use as an evergreen plug & play template to start booking interviews and articles. You'll get exclusive access to my e-book filled with actual pitch emails I wrote that got me booked on podcasts & garnered enthusiastic "yes's" from editors at Medium,, MindBodyGreen, and more, so that these highly sought after editors were reaching out to ME for content! Plus, you can even get personal responses from international media moguls, like I did for myself and my clients, when Arianna Huffington emailed us back personally.

Week 7 — On-The-Fly Storytelling

Livestreams. Videos. Sales Pitches. Questions during interviews. I'll coach you on what to say on-the-fly, when you're live and front-facing, so you'll be able to rock any opportunity to share about your brand. Actions speak louder than words, so we'll explore your energy, body language, and tone, in addition to the words you're using. (This is a superb training for folks who are introverted, reserved, or private by nature.)

Week 8 — Implementation & Editing

We'll work through a shared Trello board and you'll have Voxer access to me, so that we can implement and edit what you've learned over the past three weeks.


One 60-Minute Launch Call on Zoom
Six 45-Minute Follow-Up Calls on Zoom
Three Hours of Editing Support via Voxer & Trello


*Can be divided into 3 payments of $1400

**Psst... you'll need about 10 minutes to fill out this application. :)